This resource is meant to be used alongside a novel study on The Outsiders by S.E. Hinton.Students choose (or are assigned) a product that they must rebrand for either the Greasers or the Socs. They’ll consider questions about what would make a product more appealing to one group over another? What colors and logos would make it appealing?First, students follow through with the design and engineering process, designing, prototyping, making, and evaluating. Next, students create a persuasive adve