This presentation contains a 61 slide PowerPoint lesson in editable PPT format with a work paper and teacher notesWhen I grew up, failure was something you tried to avoid, or at least hide. Today in marketing , we are taught to embrace failure, nay, encourage it…learning from failure is apparently the best way for a business to move forward. All this is backed up by research upon research. These articles encourage us to look at failure, not as a something negative, but as an experiment with int