5 results
10th grade business audio
Consumer buying behavior
The audio file/podcast is 19:21 minutes long and discusses the process consumers use to make buying decisions with examples provided. I also distinguish between the consumer and customer.
Podcast on Nurturing Innovation
This audio mini lecture is 25 minutes long. It covers the topic of nurturing and managing innovation: Topics include:Factors at the organizational level including incentives, policies, organizational culture.Macro/national level factors including social, political, economic, environmental, political, cultural and ethical issues.
Grades:
9th - 11th
Types:
Podcast on Types of Innovation
The podcast covers the types of innovation and is 28 minutes long. The podcast is suitable for those teaching entrepreneurship or business at middle to high school levels.Covers the 4 Ps of innovationProductProcessPositionParadigm
Grades:
9th - 11th
Types:
Podcast on Idea Generation
The audio lecture is 30 minutes long and covers methods for generating ideas.Methods include:BrainstormingReverse brainstormingNotebook methodGordon methodFree AssociationProblem inventory Analysis
Grades:
9th - 11th
Types:
Podcast on Idea Screening
The audio is 16 minutes long. The audio explains how to select among competing ideas as part of the entrepreneurial process.
Grades:
9th - 11th
Types:
Showing 1-5 of 5 results
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