Art & Technology Education- Marketing

In order to implement and maintain a fundamental Environmental Design program, it must be marketed to the school district first, establishing a rationale for the implementation of the program. After the program has been adopted by the school district, it must be marketed to the public, professionals and higher education to gain support and make connections vital to the survival and success of the program.

A major component of establishing and marketing an ENVD program is documentation of development. Key criteria include: Design Team Members, Process of Development, Program Feedback, Program Outline, Impact Statement, Objectives, Programs of Study Outline, Levels of Endorsement, Unique Features- “Motivational Hooks”, Parent/Student Information Meetings, and Facilities. Each of these criteria identifies key components and provides research material for administrative decisions about your program.